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#WeMakeEvents Red Alert set for 11 August

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On 11th August, the live events industry across the UK will come together in solidarity to host a series of creative action to help save the live events and entertainment sector, which is on the verge of collapsing without financial support from the government.

Hundreds of venues are expected to turn their lights red, along with other creative activities being staged in over 20 cities across the UK to symbolise the industry going into red alert, and a final call to action titled ‘Throw us a line’ will be taking centre stage on London’s South Bank.

The capital’s finale will begin on a boat at 20:30, as it makes it way down the Thames - passing Royal Festival Hall, the National Theatre and the Tate, and more all illuminated red. As the boat reaches key locations, such as Westminster Bridge and Jubilee Bridge, hundreds of volunteers will symbolise the ‘throw us a line’ theme creatively.

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